MSc Business Analytics and Artificial Intelligence Online from Jeddah, Saudi Arabia

From the vibrant Red Sea hub of Jeddah, imagine earning your MSc Business Analytics and Artificial Intelligence without pausing your life or ambitions. Delivered 100% online in exclusive partnership between the University of Lancashire and Robert Kennedy College, this programme gives you the tools to turn data into decisions and intelligence into impact—wherever you are today, and wherever your career takes you tomorrow.

Build an international skill set that travels with you. The programme blends rigorous business analytics with cutting-edge AI, empowering you to diagnose complex problems, design data-driven strategies, and champion innovation. From your home in Jeddah—or between meetings, flights, and family commitments—you’ll study with a global community and graduate ready to create measurable value across industries and borders.

Awarded a British Degree, Recognised Internationally

Earn a British master’s degree respected by employers around the world. A British academic award stands for quality, critical thinking, and professional readiness—qualities that signal to organisations you’re prepared to contribute at a high level from day one. Your degree becomes a portable credential that opens doors across continents and sectors.

With a curriculum grounded in rigorous academic standards and practical application, you’ll develop a profile that resonates in multinational corporations, high-growth ventures, public institutions, and NGOs alike. Wherever your career unfolds, your degree communicates excellence and international credibility.

Finish Faster: 100% Online in as Little as 1 Year

Accelerate your progress without compromising your commitments. This programme can be completed fully online in as little as one year, allowing you to translate learning into impact faster—on your current projects, in your organisation, and in your career trajectory.

Move through a structured yet efficient pathway that keeps momentum high. Each module builds on the previous one, helping you integrate advanced analytics, machine learning, and strategic thinking into a cohesive skill set—quickly and effectively.

Truly Flexible: No Fixed Class Times

Life doesn’t always run on a timetable—your studies don’t have to either. There are no mandatory live sessions or fixed class times, so you can study when you’re most focused: early mornings, late evenings, or weekend deep dives.

This flexibility allows you to align learning with your professional rhythm. Pause for a deadline, accelerate when you have space, and keep steady progress on your terms. The result is a sustainable study routine that complements—not competes with—your life.

Learn Anywhere, Even Offline: Mobile App and On-the-Move Study

Whether you’re at home in Jeddah, between client visits, or traveling, your campus goes with you. Our mobile app allows you to download study materials and lectures for offline use, so you can learn from anywhere—even without a reliable connection.

This on-the-go experience turns commutes and travel time into productive learning moments. Keep moving forward with video lectures, readings, and discussions that fit into the natural pauses of your day.

Open-Book Assessments for Real-World Thinking

Modern leadership requires more than memory—it requires judgment. That’s why our assessments are open-book, designed to mirror real-world problem-solving where you synthesize information, evaluate options, and justify decisions with evidence.

Instead of classical question-and-answer exams, you’ll tackle assignments that test understanding, application, and insight. You’ll graduate with confidence in your ability to apply analytics and AI to messy, real business scenarios—precisely what employers value.

Learn from Academics Educated at World-Renowned Universities

Your tutors and faculty bring advanced training and international perspective to the classroom, with graduates from globally respected institutions such as Oxford, Harvard, EPFL, the University of Basel, and Washington University in St. Louis. You’ll benefit from their experience, mentorship, and professional networks.

That exposure translates into richer discussions, higher academic standards, and insights that connect theory with practice. You’ll be guided to think bigger, question deeper, and design smarter solutions to complex challenges.

A Global Classroom and Alumni Impact Across Industries

Join a diverse learning community representing over 130 countries. Your peers bring fresh perspectives from different markets and disciplines, enriching every discussion and expanding your global network from day one.

Our alumni work for international organisations including Google, Microsoft, Intel, Samsung, Tencent, Siemens, Sony, IBM, Verizon, Dell, Aramco, United Nations, ICRC, and The World Bank—proof that the programme’s impact extends across sectors and continents.

Spread the Investment: Up to 18 Interest-Free Monthly Installments

Manage your budget without pausing your ambitions. Programme fees can be paid in up to 18 monthly interest-free installments, making it easier to plan and proceed with confidence.

This predictable, accessible structure helps you invest in a world-class education while maintaining financial balance. Focus on mastering new capabilities today and reap the professional returns for years to come.

How This Degree Advances Careers in Jeddah, Saudi Arabia

As a strategic commercial gateway, Jeddah thrives on logistics, trade, and mobility. With advanced analytics, you can optimise port and supply-chain operations, forecast demand, streamline inventory, and reduce bottlenecks across the Jeddah Islamic Port ecosystem and related transport corridors. AI-driven models—from predictive maintenance for fleets and equipment to intelligent routing—create measurable efficiencies across maritime, aviation, and last-mile delivery networks.

Jeddah’s dynamic retail, hospitality, and travel sectors benefit enormously from data-led decision-making. Seasonal demand shifts linked to regional and international travel can be anticipated with forecasting models; customer journeys can be personalised using segmentation and recommendation engines; and pricing can be optimised for occupancy and revenue. The ability to translate data into memorable guest experiences and efficient operations makes you a compelling leader across hotels, airlines, e-commerce platforms, and visitor services.

The city’s growing finance and technology landscape presents opportunities in risk analytics, anti-fraud systems, credit scoring, and real-time monitoring. As organisations accelerate digital transformation, you’ll be equipped to build dashboards for executive insight, design machine learning pipelines, and align analytics governance with strategic goals. From established enterprises to innovative startups, the capability to deploy responsible AI and data strategy is increasingly central to growth in Jeddah and across the Kingdom.

Own Your Next Chapter

You’re ready to shape the future—of your career, your organisation, and your community. This online master’s gives you the confidence, skills, and international credibility to do exactly that, all while studying from Jeddah on a schedule that fits your life. Ready to explore the curriculum, entry criteria, and start dates? Request our course catalogue and take the first step today.