MSc Marketing: Go Further from Kinshasa, Congo, Democratic Republic of the

Build your future without leaving the place you call home. The MSc Marketing, delivered online through the exclusive partnership between the University of Salford and Robert Kennedy College, offers a way to develop marketing knowledge while living and working in Kinshasa. Its theories and approaches can be applied across international markets, helping you think beyond borders as you plan your next step.

Earn an internationally recognised British degree

A British degree can be a valuable credential when your ambitions extend beyond one city or country. The MSc Marketing is awarded by the University of Salford, giving your achievement a clear academic identity that you can present to employers internationally.

Whether you hope to progress in Kinshasa or explore opportunities elsewhere, the degree can help you communicate the depth of your postgraduate study and your commitment to professional development.

Complete your studies 100% online in as little as one year

You can study the programme entirely online, without relocating or putting your life in Kinshasa on hold. For students ready to move forward, it can be completed in as little as one year.

That combination of online access and a focused study timeline can make a new qualification feel closer. You can work toward a postgraduate degree while continuing to build experience in your current role and community.

Study on your schedule

The programme does not require you to be online at specific times and dates. You can engage with your studies when it works for you, rather than organising every week around scheduled online attendance.

This flexibility can be especially useful when professional responsibilities, family commitments or changing plans compete for your time. You remain responsible for your progress, with the freedom to choose when you study.

Take your learning wherever you go

Study from Kinshasa, another city or anywhere your plans take you. The online format lets you keep learning while travelling, so a change of location need not mean a pause in your education.

Through the mobile app, you can download study material and watch lectures offline. Whether you are on the move or planning around limited connectivity, your learning materials can travel with you.

Show what you know through open-book assessments

Instead of classical question-and-answer exams, the programme uses open-book assessments. These give you an opportunity to work with learning resources as you develop and communicate your responses.

For a subject such as marketing, that approach can help you focus on understanding ideas and applying them thoughtfully, rather than relying only on recall under exam conditions.

Learn from internationally educated tutors and faculty

Tutors and faculty include graduates of world-renowned institutions such as Oxford, Harvard, EPFL, the University of Basel and Washington University in St. Louis. Their academic backgrounds bring a breadth of perspectives to your learning experience.

As you engage with marketing concepts and consider how they work in different settings, that international outlook can encourage you to question assumptions, refine your thinking and develop confidence in your ideas.

Join a worldwide learning community

Study alongside a diverse student base from over 130 countries. Alumni work for international organisations including Google, Microsoft, Intel, Samsung, Tencent, Siemens, Sony, IBM, Verizon, Dell, the United Nations, ICRC and the World Bank.

Encountering perspectives from different countries can broaden the way you think about customers, brands and markets. It is also a reminder that your classmates may be approaching the same questions from very different professional experiences.

Plan your payments with interest-free instalments

The programme’s fees can be paid in up to 18 monthly interest-free instalments. This gives you a way to spread payments over time while working toward your degree.

With a clearer payment schedule, you can plan your studies alongside your other commitments and focus on the knowledge and skills you want to gain.

Put your marketing ambitions to work in Kinshasa

Kinshasa’s growing digital and telecommunications activity creates opportunities to think about how organisations reach, understand and retain customers. For graduates interested in mobile services, digital campaigns or customer experience, postgraduate marketing study can provide frameworks for making more informed decisions.

As a commercial centre for the Democratic Republic of the Congo, Kinshasa also connects businesses involved in trade, distribution and services. Marketing knowledge can help graduates consider how to position an offering, communicate its value and build relationships with different audiences across these sectors.

Organisations connected to the country’s mining economy, along with banks, consumer-facing businesses and development organisations, also need to communicate clearly with the people they serve. The ability to analyse markets and shape a thoughtful strategy can be useful across these varied paths, whether you aim to advance in an established organisation or develop an idea of your own.

Ready to see where your studies could take you? Request our course catalogue to learn more about the MSc Marketing.