Study MSc Marketing from China: Go Further

Build your next chapter without leaving China. Offered online through the exclusive partnership between the University of Salford and Robert Kennedy College, the MSc Marketing combines a British degree with the flexibility to study from where you live and work. Its marketing theories and frameworks can be applied across international markets.

Earn a British Degree with International Recognition

Graduate with a degree awarded by the University of Salford, a UK university. A British qualification can help you present your knowledge and ambitions to employers across borders.

Whether your career takes you through China or further afield, the degree gives you a recognised academic foundation for discussing marketing strategy, consumer behaviour and business growth in an international context.

Complete Your Studies 100% Online in as Little as One Year

Study online from start to finish, without relocating or putting your life in China on hold. The programme can be completed in as little as one year, depending on your study pace.

That means you can work toward your next qualification while continuing to pursue professional and personal commitments.

Study Without Fixed Online Attendance Times

You do not need to be online at specific times and dates to attend classes. Instead, you can engage with your learning when it fits your schedule.

This flexibility can be especially valuable when work, family responsibilities or collaboration across time zones makes a fixed class timetable difficult. Assignment deadlines still apply, but you can plan your study time around them.

Keep Learning Wherever You Go

Your studies can travel with you, whether you are at home in China, commuting or working abroad. The online format lets you continue learning from anywhere in the world.

Through the mobile app, you can download study materials and watch lectures offline. Time on the move can become an opportunity to review ideas and stay connected to your goals.

Show What You Know Through Open-Book Assessments

Rather than relying on classical question-and-answer exams, the programme uses open-book assessments. These give you the opportunity to work with learning materials as you develop your responses.

It is an approach that encourages you to think through concepts, support your arguments and apply theory—skills that can serve you well beyond graduation.

Learn from Faculty with Global Academic Experience

Your tutors and faculty bring academic backgrounds that include world-renowned institutions such as Oxford, Harvard, EPFL, the University of Basel and Washington University in St. Louis.

Learning with educators who have studied in varied academic environments can broaden the perspectives you encounter as you explore marketing ideas and develop your own thinking.

Join a Community Spanning More Than 130 Countries

Study alongside a diverse student base drawn from more than 130 countries. The perspectives of fellow learners can make discussions richer and help you consider how marketing challenges arise in different settings.

Alumni of Robert Kennedy College programmes work for international organisations including Tencent, SAIC, Google, Microsoft, Intel, Samsung, Siemens, Sony, IBM, Verizon, Dell, Accenture, JKFZ Cambridge International School, RYB Educations, CNOOC, Sinopec, Petrochina, AIA, ICBC Standard Bank, ICBC Bank, the United Nations, ICRC and The World Bank.

Plan with Interest-Free Monthly Instalments

The fees can be paid in up to 18 monthly interest-free instalments, giving you a way to spread the cost of your studies over time.

With a payment schedule you can plan around, you can focus on building your marketing knowledge and making steady progress toward your degree.

Put Your Learning to Work in China

China’s e-commerce, retail and consumer technology sectors offer opportunities to think about how brands attract attention and build lasting customer relationships. The programme’s marketing frameworks can help you analyse audiences, shape positioning and evaluate campaigns in these fast-moving fields.

For professionals connected to China’s manufacturing and automotive industries, marketing knowledge can support work on brand strategy, product positioning and business-to-business relationships. These skills may be useful when communicating the value of products to customers and partners in different markets.

China’s energy and financial services sectors also depend on clear communication and an understanding of customer needs. Whether you hope to grow within an established organisation or explore a new direction, an MSc Marketing can help you bring a strategic perspective to the opportunities ahead.

Ready to explore the next step? Request our course catalogue and discover how you can study from China.